strategy and Positioning Analysis, marketing homework help

Please read the attachment first, and then following the direction below. The question need to be answer with at least 350 to 400 words. Thank you

Use the same product and organization you identified in your Week 3 Strategy and Positioning Analysis.

Explain how the packaging you will use for your product or service will add value.

Include at least four sources of research that support your analysis; at least one must be the textbook, one from the University of Phoenix library, and one piece of secondary research.