Case study: STOPPING OUTSHOPPING
Please google the case study
Write a four to six (4-6) page paper in which you:
Based on the textbook’s summary of Timothy’s philosophy of continually striving for excellence, determine whether or not Scarlet Hospital was prepared to compete with the establishment in Salem even before the highway improvement mandated such an upgrade in delivery health care services.
Examine the potential lessons that the “Stopping Outshopping” case could teach health care executives about complacency.
Evaluate the potential value of Michael Porter’s Five Forces analysis and SWOT Analysis for effective decision making, in its ability to help Scarlet Hospital protect its market share and thus decrease the chance of losing patients to other institutions in Salem.
Appraise the value of the Balanced Scorecard model in its ability to help Scarlet Hospital executives reinforce its defensive marketing strategy.
Propose a one (1) page offensive marketing strategy (i.e. communication, branding, innovation, etc.) that Scarlet Hospital should deploy in order to turn the table on Salam-based health care providers and improve its competitive marketing position.
Use at least five (5) quality academic resources. Note: Wikipedia and other Websites do not qualify as academic resources.
Your assignment must follow these formatting requirements:
Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; citations and references must follow APA or school-specific format. Check with your professor for any additional instructions.
Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page and the reference page are not included in the required assignment page length.
The specific course learning outcomes associated with this assignment are:
Examine the marketing research process and market segmentation strategies in the health care industry.
Integrate the SWOT Analysis into viable recommendations to meet the health care services organization’s operating requirements.
Analyze the components of the balanced scorecard and conduct trend and ratio analysis to assess health strategic marketing.
Apply Michael Porter’s Five Forces analysis for effective decision making to efficiently utilize health services resources and achieve organizational goals.
Explain the impact that the population and societal, competitive, and financial forces have on health care services.
Use technology and information resources to research issues in health services strategic marketing.
Write clearly and concisely about health services strategic marketing using proper writing mechanics.

Supporting Document 2: Resistance Risk Mitigation Intervention Table
Using the same scenario from Assignment 1, you realize that transitioning your organization to a learning environment may not be as easy as first imagined. You have encountered several resistance issues relating to the culture, psychological learning, organization structure, workforce commitment, and dissemination of knowledge. You decide to gather a decision-making team to assist in identifying the high or moderate resistance risks that may stop or slow down the process of this transition. The decision-making team must also recommend some mitigation intervention to lower the identified resistance risks to either moderate or low. For example, a high resistance risk can become moderate or low and moderate resistance risk can become low.
Your final product will be a table that identifies five (5) issues related to the organization’s culture, psychological learning, organization structure, workforce commitment, and dissemination of knowledge. You must also provide a description of each resistance issue and rate the resistance risk before the mitigation intervention as either High (H) or Moderate (M). Then, you must provide a description of your team’s mitigation intervention and determine the resistance risk’s downgrade from High (H) to Moderate (M) or Low (L) and / or Moderate (M) to Low (L) after the mitigation intervention.
Create a table in which you:
Determine one (1) challenge in the culture that may cause a major resistance to the transition from individual learning to organizational learning. Next, recommend one (1) mitigation intervention to downgrade the identified resistance in your table. Provide a rationale for your selected mitigation intervention.
Predict one (1) psychological learning threat that may result from the transition and then provide one (1) mitigation intervention to downgrade the identified resistance in your table. Provide a rationale for your selected mitigation intervention.
Assess the current organization structure as it relates to the free flow of knowledge then specify one (1) issue that may cause a major resistance to the transition. Provide one (1) mitigation intervention to downgrade the identified resistance in your table. Provide a rationale for your selected mitigation intervention.
Critique the workforce commitment to this transition and predict one (1) major resistance you may encounter. Next, provide a mitigation intervention to downgrade the identified resistance in your table. Provide a rationale for your selected mitigation intervention.
Propose one (1) dissemination of knowledge issue with the recipients’ ability to absorb the knowledge and comprehend it into action (i.e., motivating the recipient to share knowledge). Next, provide one (1) mitigation intervention to downgrade the identified resistance in your table. Provide a rationale for your selected mitigation intervention.
Use the Resistance Risk Mitigation Intervention Table template located here. You may also use Microsoft Word or other equivalent software to create a table in an equivalent format for this supporting document.
Your assignment must follow these formatting requirements:
Be typed, using Times New Roman font (size 12), with one-inch margins on all sides. Check with your professor for any additional instructions.
Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page is not included in the required assignment page length.

Assignment 4: On-boarding
In this assignment, you will create an outline of an onboarding process. Summarize what you feel are the 2 most important elements in onboarding in the global environment.
Write a one to two (1-2) page memorandum to your Human Resource Director in which you:
1. Explain why an on-boarding process needs to be created. Then create an outline of an on-boarding process. Include a brief explanation of each step and explain why it is important.
2. Summarize what you believe are the two (2) most critical elements to consider when on-boarding in the global environment.
3. Format your assignment according to the following formatting requirements:
a. Typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.
b. Include a cover page containing the title of the assignment, your name, your professor’s name, the course title, and the date. The cover page is not included in the required page length.
c. Use the APA format to reference your work, including in-text references when necessary.See the APA Guide located in the Student Center tab.
The specific course learning outcomes associated with this assignment are:
· Analyze international business strategy to identify human resource requirements and formulate supporting HRM plans that can improve productivity and contribute to the firm’s competitiveness.
· Select performance management processes to assess and improve performance throughout a multinational corporation.
· Propose training programs to improve performance throughout a multinational corporation and address the considerations for effective learning in a diverse workforce of expatriates, host country nationals, and third-country nationals.
· Use technology and information resources to research issues in global HRM.
· Write clearly and concisely about global HRM using proper writing mechanics.
attachmentOnboardingBUS325.docx

For the questions, you will be expected to answer in no less than 500 words and no more than 800 words. You will also be expected to use a specific example as a demonstration of your response. You will need to provide APA formatted in-text citations and references for any information sourced from a reference.
From Week 2, discuss the viticulture of California and the aspects that make California wine unique. Incorporate the wine regions while elaborating on the rise of the Pinot Noir in wine culture.
Using the Wine/Food Pairing link below, create 5 pairings from California wines, one of which should be with a California Pinot Noir. Create new pairings, rather than restating those that you used in the Forum. Incorporate the pairings into your answer. State why you are choosing each wine and food in the pairing.
https://www.matchingfoodandwine.com/
Model Short Answer
10 points for spelling/grammar/APA
10 points for length
10 points for critical analysis
10 points for subject knowledge
10 points for focus/thesis support