Claims to Environmental Friendliness, law assignment help

After reading “The ‘six sins of greenwashing’: A study of environmental claims in North American markets,” (http://sinsofgreenwashing.com/index6b90.pdf) discuss the tension between business’s interests in maximizing profits and the public’s interest in receiving complete, truthful, and non-misleading information about products that they purchase. From a business perspective, what are the dangers of greenwashing? If you were a marketing executive, would you have a policy against greenwashing? Why or why not? APA format, at least 350 words and no plagerism