Explain the terms reach, frequency and weight in the media-planning context. Explain what a GRP is..

Explain the terms reach, frequency and weight in the media-planning context. Explain what a GRP is and illustrate this in terms of TVRs.
The post Explain the terms reach, frequency and weight in the media-planning context. Explain what a GRP is.. appeared first on Class Assignments Help.
Explain the terms reach, frequency and weight in the media-planning context. Explain what a GRP is.. was first posted on September 14, 2022 at 1:05 am.©2019 "Class Assignments Help". Use of this feed is for personal non-commercial use only. If you are not reading this article in your feed reader, then the site is guilty of copyright infringement. Please contact me at [email protected]